Why is there ‘Genshin Impact’ on PS4? Well, it’s a bit complicated

Source: miHoYo

The popularity of online action game Genshin Impact has steadily increased since its release on mobile devices, PC and PlayStation 4 in 2020. Over time, it will migrate to other gaming systems such as PlayStation 5, and is coming to Nintendo Switch soon.

Since last year, on PS4, one of the early destinations for action role-playing games, some users reported that the game was magically fully downloaded to their system.

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A Redditor who ran into this situation was accused of downloading Genshin Impact by his brother. His Twitter posts a few months later confirmed this strange phenomenon, most recently he was shown a banner for version 3.4 Genshin Impact on January 18th.

So what is going on here? It’s a bit complicated to see specifically, but we have an idea of ​​what it is.

Source: miHoYo

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Why is there “Genshin Impact” on PS4?

As reported by an insider, the publication laid out Sony’s potential plans to start incorporating advertising for the free-to-play game on PlayStation 4. Genshin Impact’s monumental scale and its Considering free access, this title is in line with its proposed marketing strategy.

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What’s odd, however, is that the ads were supposed to appear “in discreet places in the game, such as billboards.” , you’ll see the current banner with the text “New version update” next to the game’s icon.

However, the rabbit hole goes deeper. Users are confused when they see Genshin Impact icons next to games they’ve already downloaded, believing they’re on their system. Clicking on the icon will send the user to her PlayStation Store where they can download the latest version of the game.

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My partner just opened his ps4 and Genshin Impact has just been fully downloaded and is right up there with the latest games and neither of us have ever touched that profane game in our lives

— 🝤 Unfortunate Mage | 🎹 ⛎ (@sanquines) January 19, 2023

It’s unclear how often these ads are scheduled to explode for various PS4s, and which users are targeted, but it’s safe to say they happen around new content patches. No. Now that you know the deal with Genshin Impact that appears on PS4, you can safely ignore the ads.